← Fame through time2000-2099
The 21st century
Whose names filled the books of the 21st century - anyone at all, however long dead - counted as mentions per million words printed, so a period that simply published more does not inflate anyone.
Talked about then
Whose names appeared most in Chinese books during the 21st century, whenever they lived.
- 1
Mao Zedong114 - 2
Deng Xiaoping61 - 3
Lu Xun36 - 4
Jiang Zemin36 - 5
Hu Jintao30 - 6
Zhou Enlai26 - 7
Confucius19 - 8
Sun Yat-sen18 - 9
Chen Shui-bian13 - 10
Liu Shaoqi13 - 11
Xi Jinping12 - 12
Laozi11 - 13
Lee Teng-hui10.0 - 14
Lee Kuan Yew8.8 - 15
Ma Ying-jeou8.5 - 16
Wen Jiabao8.1 - 17
Lin Biao5.7 - 18
Zhu De4.9 - 19
Yuan Shikai4.6 - 20
Jiang Qing4.0 - 21
Zhuang Zhou3.9 - 22Gao Ming3.6
- 23
Kang Youwei3.6 - 24
Chiang Ching-kuo2.9 - 25
Yan Fu2.8
Most read
Who people actually looked up in the 21st century, across every language edition we measure (2015-2026 only - readership is measured from July 2015).
- 1
Donald Trump336.3M - 2
Elizabeth II223.3M - 3
Cristiano Ronaldo211.6M - 4
Elon Musk207.7M - 5
Lionel Messi178.6M - 6
Vladimir Putin136.2M - 7
Joe Biden124M - 8
Freddie Mercury122.9M - 9
Jeffrey Dahmer120.3M - 10
Adolf Hitler118.7M - 11
Taylor Swift117.8M - 12
Barack Obama115.9M - 13
Michael Jackson114.4M - 14
Pablo Escobar114.4M - 15
Kamala Harris113.6M - 16
Dwayne Johnson111M - 17
Queen Victorianot measured105.6M - 18
Keanu Reeves103.4M - 19
Prince Philip, Duke of Edinburgh102.1M - 20
Elvis Presley99.6M - 21
Tom Cruise99.4M - 22
LeBron James99.2M - 23
Jeffrey Epstein98.7M - 24
Michael Jordan98.4M - 25
Ariana Grande98M
Lived then
The most notable people whose working lives fell in the 21st century, ranked where coverage and readership agree.
- 1Taylor Swift1 decades
- 2
Lady Gaga1 decades - 3
Scarlett Johansson2 decades - 4Ariana Grande1 decades
- 5
Leonardo DiCaprio3 decades - 6
Angelina Jolie2 decades - 7
Katy Perry1 decades - 8
Selena Gomez1 decades - 9LeBron James2 decades
- 10
Billie Eilish0 decades - 11
Eminem2 decades - 12
Zendaya0 decades - 13
Miley Cyrus1 decades - 14
Jennifer Lawrence1 decades - 15
Matt Damon3 decades - 16
Jennifer Lopez3 decades - 17
Natalie Portman2 decades - 18
Kanye West2 decades - 19
Beyoncé2 decades - 20
Chris Pratt0 decades - 21
Jennifer Aniston2 decades - 22
Ben Affleck2 decades - 23
Bradley Cooper1 decades - 24
Julia Roberts3 decades - 25
Serena Williams2 decades - 26
Kobe Bryant2 decades - 27
Emma Stone1 decades - 28
Kim Kardashian1 decades - 29
Bruno Mars1 decades - 30
Mark Zuckerberg1 decades - 31
Cameron Diaz3 decades - 32
John Cena1 decades - 33
Gwyneth Paltrow3 decades - 34
Will Smith3 decades - 35
Britney Spears2 decades - 36
Jessica Alba2 decades - 37
Winona Ryder3 decades - 38
Adam Sandler2 decades - 39
Mariah Carey3 decades - 40
Charlie Kirknot measured- - 41
Mark Wahlberg2 decades - 42
Matthew McConaughey2 decades - 43
Megan Fox1 decades - 44
Uma Thurman3 decades - 45
Robert Downey Jr.2 decades - 46
Jason Bateman0 decades - 47
Reese Witherspoon2 decades - 48
IShowSpeednot measured- - 49
Marco Rubio1 decades - 50
Mila Kunis0 decades - 51
Kirsten Dunst2 decades - 52
Sydney Sweeneynot measured- - 53
Sabrina Carpenter0 decades - 54
Lana Del Rey0 decades - 55
Kate Hudson2 decades - 56
Alexandria Ocasio-Cortez0 decades - 57
Mia Khalifanot measured- - 58
Chester Bennington0 decades - 59
Charlie Sheen3 decades - 60
Tiger Woods3 decades - 61
Shia LaBeouf0 decades - 62
Halle Berry3 decades - 63
Drew Barrymore3 decades - 64
Olivia Rodrigonot measured- - 65
Mike Tyson4 decades - 66
Zoe Saldañanot measured- - 67
Janet Jackson4 decades - 68
Snoop Dogg2 decades - 69
Chris Evansnot measured- - 70
Kylie Jenner0 decades - 71
Dakota Johnsonnot measured- - 72
Gillian Anderson3 decades - 73
Hilary Duff1 decades - 74
Macaulay Culkinnot measured- - 75
Kristen Stewart1 decades - 76
Shaquille O'Neal3 decades - 77
Amanda Seyfried0 decades - 78
Dakota Fanningnot measured- - 79
Lindsay Lohan2 decades - 80
50 Centnot measured- - 81
Renée Zellweger0 decades - 82
Philip Seymour Hoffman2 decades - 83
Paul Walkernot measured- - 84
Jeremy Renner0 decades - 85
Joaquin Phoenix2 decades - 86
Jenna Orteganot measured- - 87
Jake Gyllenhaal2 decades - 88
Ivanka Trump1 decades - 89
Blake Lively0 decades - 90
Cardi B0 decades - 91
Jennifer Connelly1 decades - 92
Jason Momoa0 decades - 93
Jared Leto0 decades - 94
Ben Stiller3 decades - 95
Kendrick Lamar1 decades - 96
Ethan Hawke3 decades - 97
Meghan, Duchess of Sussexnot measured- - 98
Adrien Brody1 decades - 99
Hailee Steinfeld0 decades - 100
Zac Efron1 decades
How to read these rankings
- Attention, not reputation. A place on these lists reflects the attention a person still draws in the public record. It is not a judgement on the life.
- Fame in print. The curves show how often a name appeared in the books of each decade from 1800 to 2019, drawn from the Google Books Ngram corpus.
- Gaps are left as gaps. Where the record is too thin to be fair, we would rather show nothing than guess.