← Fame through time2018
2018
Who the world actually read about in 2018 - readers across every language edition we measure, whoever they were and whenever they lived.
Most read
Who people actually looked up in 2018, across every language edition we measure.
- 1
Freddie Mercury24M - 2
Cristiano Ronaldo22.9M - 3
Elizabeth II22.1M - 4
Stephen Hawking21.1M - 5
Donald Trump19.3M - 6
Elon Musk19M - 7
Cardi B18.4M - 8
Lionel Messi16.3M - 9
XXXTentacion16.2M - 10
Avicii13.6M - 11
LeBron James12.9M - 12
Jason Momoa12.8M - 13
Ariana Grande12.7M - 14
George H. W. Bush12.6M - 15
6ix9inenot measured12.5M - 16
Anthony Bourdain12.3M - 17
Stan Lee12.1M - 18
Queen Victorianot measured12M - 19
Meghan, Duchess of Sussexnot measured12M - 20
Dwayne Johnson11.8M - 21
Priyanka Chopra11.5M - 22
John McCain11.4M - 23
Kylian Mbappé11.4M - 24
Pablo Escobar11.3M - 25
Prince Philip, Duke of Edinburgh11.1M - 26
Tonya Harding11.1M - 27
Khabib Nurmagomedovnot measured11M - 28
Princess Margaret, Countess of Snowdon11M - 29
Adolf Hitler10.9M - 30
Winston Churchill10.7M - 31
Donald Glovernot measured10.7M - 32
Charles IIInot measured10.6M - 33
Sylvester Stallone10.4M - 34
Nick Jonas10.4M - 35
Vladimir Putin10.2M - 36
Michael Jackson10.2M - 37
Sridevi10M - 38
Eminem9.9M - 39
Post Malone9.6M - 40
Tom Cruise9.6M - 41
Mac Millernot measured9.6M - 42
Barack Obama9.5M - 43
George VI9.5M - 44
P. T. Barnum9.2M - 45
Aretha Franklin9.1M - 46
Jeff Bezos9M - 47
Jennifer Aniston8.9M - 48
Brett Kavanaugh8.8M - 49
Dua Lipa8.7M - 50
Diana, Princess of Wales8.6M - 51
Kylie Jenner8.5M - 52
Mary, Queen of Scots8.4M - 53
Lady Gaga8.4M - 54
Burt Reynolds8.3M - 55
Mahatma Gandhi8.3M - 56
Demi Lovato8.2M - 57
Tupac Shakur8.2M - 58
Kim Kardashian8.2M - 59
Albert Einstein8M - 60
Clint Eastwood8M - 61
Pete Davidsonnot measured8M - 62
Michael Jordan7.9M - 63
Michael B. Jordan7.9M - 64
Elvis Presley7.9M - 65
Tom Brady7.8M - 66
Ryan Reynolds7.8M - 67
Frida Kahlo7.8M - 68
Scarlett Johansson7.8M - 69
George W. Bush7.6M - 70
Keanu Reeves7.6M - 71
Roger Federer7.5M - 72
Josh Brolin7.5M - 73
Chris Hemsworth7.5M - 74
Travis Scottnot measured7.5M - 75
Gianni Versace7.5M - 76
Joseph Stalin7.4M - 77
Drakenot measured7.4M - 78
Edward VIII7.4M - 79
Emily Blunt7.3M - 80
Tom Hardy7.3M - 81
Bradley Cooper7.3M - 82
Martin Luther King Jr.7.2M - 83
Mohamed Salahnot measured7.2M - 84
Camila Cabellonot measured7.2M - 85
Leonardo DiCaprio7.2M - 86
Dolores O'Riordan7.2M - 87
Prince Harry, Duke of Sussexnot measured7.1M - 88
Conor McGregor7.1M - 89
John F. Kennedy7M - 90
William, Prince of Walesnot measured7M - 91
Neymar7M - 92
Arnold Schwarzenegger7M - 93
Justin Bieber7M - 94
Kanye West6.9M - 95
John Krasinski6.9M - 96
Jeffrey Dahmer6.9M - 97
Abraham Lincoln6.8M - 98
Ed Sheeran6.8M - 99
Chris Pratt6.7M - 100
Joaquín "El Chapo" Guzmán6.7M
Lived then
The most notable people whose working lives fell in 2018, ranked where coverage and readership agree.
- 1
Andrew Garfield0 decades - 2Emily Blunt0 decades
- 3
Mila Kunis0 decades - 4Chris Hemsworth1 decades
- 5Avicii0 decades
- 6
Henry Cavill0 decades - 7
Edward Snowden1 decades - 8XXXTentacion0 decades
- 9
Lupita Nyong'onot measured- - 10
Katrina Kaif0 decades - 11
Jesse Eisenberg0 decades - 12
Felicity Jonesnot measured- - 13
Álvaro Arbeloa0 decades - 14
Kate Mara0 decades - 15
Adam Driver0 decades - 16
Carrie Underwood1 decades - 17
Miranda Kerr0 decades - 18
Robin van Persie0 decades - 19Donald Glovernot measured-
- 20
Jonah Hill0 decades - 21
Tessa Thompson0 decades - 22
Greta Gerwig0 decades - 23
Franck Ribéry2 decades - 24
Karol Nawrockinot measured- - 25
Kate Bosworth0 decades
How to read these rankings
- Attention, not reputation. A place on these lists reflects the attention a person still draws in the public record. It is not a judgement on the life.
- Fame in print. The curves show how often a name appeared in the books of each decade from 1800 to 2019, drawn from the Google Books Ngram corpus.
- Gaps are left as gaps. Where the record is too thin to be fair, we would rather show nothing than guess.