← Fame through time2010-2019
The 2010s
Whose names filled the books of the 2010s - anyone at all, however long dead - counted as mentions per million words printed, so a period that simply published more does not inflate anyone.
Talked about then
Whose names appeared most in Chinese books during the 2010s, whenever they lived.
- 1
Mao Zedong103 - 2
Deng Xiaoping35 - 3
Lu Xun27 - 4
Confucius26 - 5
Hu Jintao25 - 6
Xi Jinping24 - 7
Chen Shui-bian21 - 8
Zhou Enlai20 - 9
Sun Yat-sen20 - 10
Laozi17 - 11
Lee Kuan Yew17 - 12
Lee Teng-hui17 - 13
Ma Ying-jeou16 - 14
Liu Shaoqi13 - 15
Wen Jiabao10 - 16
Jiang Zemin7.0 - 17
Lin Biao5.9 - 18
Yuan Shikai5.8 - 19
Kang Youwei5.5 - 20
Zhuang Zhou5.3 - 21
Li Keqiang5.1 - 22
Chiang Ching-kuo4.9 - 23Gao Ming4.8
- 24
Zhu De4.5 - 25
Zhao Ziyang4.4 - 26
Jiang Qing3.8 - 27
Yan Fu3.7 - 28
Tsai Ing-wen3.6 - 29
Jack Ma2.4 - 30
Sima Qian2.2 - 31
Zhu Xi1.9 - 32
Mozi1.9 - 33
Chen-ning Yang1.9 - 34
Koxinga1.7 - 35
Qu Yuan1.6 - 36
Dong Zhongshu1.6 - 37
Xun Kuang1.6 - 38
Hai Rui1.6 - 39
Li Bai1.5 - 40
Hong Xiuquan1.4 - 41
Zhang Yimou1.4 - 42
Bruce Lee1.4 - 43
Soong Ching-ling1.3 - 44
Li Hongzhang1.3 - 45
Zhuge Liang1.3 - 46
Wang Yi1.3 - 47
Wang Anshi1.3 - 48
Cao Xueqin1.3
- 49
Li Peng1.3 - 50
Tao Yuanming1.3 - 51
Cao Cao1.2 - 52
Han Yu1.2 - 53
Mo Yan1.1 - 54
Su Shi0.98 - 55
Gu Yanwu0.96 - 56
Emperor Wu of Han0.95 - 57
Ouyang Xiu0.95 - 58
Zheng He0.94 - 59
Zhu Rongji0.92 - 60
Liu Zongyuan0.89 - 61
Wang Xizhi0.88 - 62
Huang Zongxi0.88 - 63
Zeng Guofan0.83
- 64
Jia Yi0.83 - 65
Pu Songling0.83 - 66Li Si0.81
- 67
Wang Fuzhi0.80 - 68
Hua Guofeng0.80 - 69
Liu Bei0.79 - 70
Gui Youguang0.78 - 71
Wang Yangming0.76 - 72
Wu Zetian0.72 - 73
Hongwu Emperor0.71 - 74
Liu Xiang0.70 - 75
Emperor Taizong of Tang0.66 - 76
Ma Huateng0.66 - 77
Zhang Zhidong0.65 - 78
Li Qiang0.65 - 79
Li Zicheng0.64 - 80
Kim Il-sung0.58 - 81
Du Fu0.57 - 82
Wen Tianxiang0.57
- 83
Lin Tse-hsu0.57 - 84
Lin Yutang0.55 - 85
Xu Xiake0.54 - 86
Teresa Teng0.51 - 87
Li Na0.51 - 88
Liu Xiaobo0.50 - 89
Zengzi0.49 - 90
Tan Sitong0.48 - 91
Zuo Zongtang0.47 - 92
Xuanzang0.46 - 93
Guan Zhong0.44 - 94Liu Jiang0.42
- 95
Gao Xingjian0.39 - 96
Yao Ming0.38 - 97
Wen Tong0.37 - 98
Chiang Kai-shek0.37 - 99
Xu Guangqi0.36 - 100
Puyi0.33
Most read
Who people actually looked up in the 2010s, across every language edition we measure (2015-2019 only - readership is measured from July 2015).
- 1
Donald Trump163.5M - 2
Elizabeth II84.1M - 3
Cristiano Ronaldo75M - 4
Freddie Mercury69.5M - 5
Pablo Escobar68.1M - 6
Lionel Messi62.4M - 7
Elon Musk57M - 8
Stephen Hawking54.9M - 9
Barack Obama54.9M - 10
Dwayne Johnson54.3M - 11
Adolf Hitler51M - 12
Queen Victorianot measured48.6M - 13
Ted Bundy47.4M - 14
Ariana Grande47M - 15
Melania Trump45.3M - 16
Keanu Reeves44.3M - 17
Michael Jackson43.7M - 18
Leonardo DiCaprio42.8M - 19
Vladimir Putin42.4M - 20
LeBron James40.6M - 21
Eminem40.5M - 22
Prince Philip, Duke of Edinburgh40.4M - 23
Princess Margaret, Countess of Snowdon40M - 24
Jason Momoa39.8M - 25
O. J. Simpson39.3M
Lived then
The most notable people whose working lives fell in the 2010s, ranked where coverage and readership agree.
- 1
Shakira3 decades - 2
Scarlett Johansson2 decades - 3
Emmanuel Macronnot measured- - 4
Angelina Jolie2 decades - 5
Katy Perry1 decades - 6
LeBron James2 decades - 7
Charlize Theron2 decades - 8
David Beckham2 decades - 9
Natalie Portman2 decades - 10
Kanye West2 decades - 11
Beyoncé2 decades - 12
Chris Pratt0 decades - 13
Giorgia Meloni2 decades - 14
Bradley Cooper1 decades - 15
Zlatan Ibrahimović0 decades - 16
Serena Williams2 decades - 17
Kobe Bryant2 decades - 18
Kim Kardashian1 decades - 19
Mark Zuckerberg1 decades - 20
Ronaldinho3 decades - 21
Amy Winehouse1 decades - 22
John Cena1 decades - 23
Kate Winslet3 decades - 24
Andrew Garfield0 decades - 25
Britney Spears2 decades
How to read these rankings
- Attention, not reputation. A place on these lists reflects the attention a person still draws in the public record. It is not a judgement on the life.
- Fame in print. The curves show how often a name appeared in the books of each decade from 1800 to 2019, drawn from the Google Books Ngram corpus.
- Gaps are left as gaps. Where the record is too thin to be fair, we would rather show nothing than guess.