Study
The most followed designers
The designers with the biggest social audiences — ranked by total following, not fame.
- 1
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Jennifer Lopez17.6M - 2
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Kanye West12.5M - 3
Bethany Mota9.3M - 4
Marzia Kjellberg7.1M - 5
Booba4.4M - 6
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John Lennon2.5M - 7
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Nas2.2M - 8
Kim Kardashian2.0M - 9
Jens Knossalla1.6M - 10
Leonard Cohen1.5M - 11
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Nadya Dorofeeva1.2M - 12
Sheck Wes1.2M - 13
Corina Smith1.1M - 14
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Sean Combs1.0M - 15
Daniel Negreanu937K - 16
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Kyary Pamyu Pamyu789K - 17
Jessica Jung785K - 18
M.I.A.476K - 19
Miliyah Kato275K - 20
Sakis Rouvas199K - 21
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Chiara Ferragni157K - 22
Zuhair Murad153K - 23
Tan France130K - 24
Liv Boeree118K - 25
Jean-Pierre Petit103K
Ranked by total sourced social following — the largest audience on record per person, drawn mainly from YouTube where we source reliably.
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