PewDiePie
✓ Source-basedrisingSwedish YouTuber (born 1989)
A Swedish gamer who turned horror Let's Plays into the biggest solo act YouTube had ever seen - until a record label passed him, controversies piled up, and he chose Japan and semi-retirement over the grind.
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Photos 7
Kjellberg studied at Chalmers University of Technology in Gothenburg.
Fan art of Kjellberg from 2012, depicting him as a character from Happy Wheels
Kjellberg at PAX in 2015![An example of Kjellberg's YouTube content. It shows him playing the video game Slender: The Eight Pages, before getting jumpscared by the Slender Man. Slender would then go viral shortly after his let's play video.[172]](https://upload.wikimedia.org/wikipedia/en/b/b4/GIF_of_PewDiePie_getting_jumpscare_by_Slenderman_in_the_Slender_The_Eight_Pages_video_game.gif)
An example of Kjellberg's YouTube content. It shows him playing the video game Slender: The Eight Pages, before getting jumpscared by the Slender Man. Slender would then go viral shortly after his let's play video.[172]
Fans demonstrate in Tallinn during the PewDiePie vs T-Series subscriber competition.
Marzia Kjellberg, Felix's wife, has featured in his videos on several occasions.Listen
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109M subscribersAwards 8
Timeline 8
In their orbit 2
Nearby in youtubers 6
About this person
Felix Kjellberg registered PewDiePie in 2010, posting Let's Play videos of horror and action games from Gothenburg. His channel became the fastest growing on the platform in 2012-2013, hitting most-subscribed on 15 August 2013 and most-viewed from late 2014 to early 2017. He diversified into vlogs, comedy shorts, formatted shows, and music videos, starring in YouTube's first original reality series. In 2017, a Wall Street Journal article alleging antisemitic themes in his content triggered media scrutiny and severed business partnerships - he called the humor misunderstood and the reporting unfair. After a public subscriber race with Indian label T-Series in 2018-2019 (which he lost), he pivoted back to gaming, riding a Minecraft boom to record viewership. By the 2020s he'd moved to Japan with his wife Marzia, uploaded sporadically, and stepped back from YouTube as career - over 109 million subscribers, but the platform had become a hobby.
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