Gerald Ratner
British businessman · United Kingdom · On the map · Business Professionals · Born 1949 · age 77
Gerald Irving Ratner is a British businessman. He was formerly chief executive of the British jewellery company Ratner Group, now called the Signet Group.
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A typical day, 30 days to 9 November 2026
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Ratner achieved notoriety after making a speech in 1991 where he jokingly denigrated his company's products as "total crap", leading to the company's near-collapse and his exit from the business in 1993. The notorious speech led to the creation of the phrase "doing a Ratner", meaning to make ruinous comments about your company or products.
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