George Sperling is an American cognitive psychologist, researcher, and educator. Sperling documented the existence of iconic memory. Through several experiments, he showed support for his hypothesis that human beings store a perfect image of the visual world for a brief moment, before it is discarded from memory.
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Awards 8
Connected to George 6
Adelbert Ames, Jr.Also won Edgar D. Tillyer Award
Larry R. SquireAlso won Fellow of the Society of Experimental PsychologistsEleanor MaccobyAlso won William James Fellow Award
Ursula BellugiAlso won APA Award for Distinguished Scientific Contributions to PsychologyEdward E. JonesAlso won APA Award for Distinguished Scientific Contributions to Psychology
Walter Richard MilesAlso won Howard Crosby Warren MedalAbout this person
George Sperling is an American cognitive psychologist, researcher, and educator. Sperling documented the existence of iconic memory. Through several experiments, he showed support for his hypothesis that human beings store a perfect image of the visual world for a brief moment, before it is discarded from memory. He was in the forefront in wanting to help the deaf population in terms of speech recognition. He argued that the telephone was created originally for the hearing impaired but it became popularized by the hearing community. He suggested with a sevenfold reduction in the bandwidth for video transmission, it can be useful for the improvement in American Sign Language communication. Sperling used a method of partial report to measure the time course of visual persistence.
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