David Allen Aaker
American economist
- Fame48.7
- Momentum1.8
- Wikipedia1.1K
Source-basedStable
Born 1938 · age 88United States
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Summary
Updated 2026-07-17
David Allen Aaker is an American organizational theorist, consultant and Professor Emeritus at the University of California, Berkeley's Haas School of Business, a specialist in marketing with a focus on brand strategy. He serves as Vice Chairman of the San Francisco-based growth consulting company Prophet.
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The six component signals behind the Fame score, and their ranks across the leaderboards.
Fame
Stable48.7
Composite of search demand, mentions, audience & graph footprint.
Score components
Momentum1.8
Historical12.9
Source confidence60.0
Completeness70.0
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