David Allen Aaker
✓ Source-basedstableAmerican economist
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David Allen Aaker is an American organizational theorist, consultant and Professor Emeritus at the University of California, Berkeley's Haas School of Business, a specialist in marketing with a focus on brand strategy. He serves as Vice Chairman of the San Francisco-based growth consulting company Prophet.
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About this person
Country
United StatesCategory
Academics
Type
Academic
Status
living
Dates
Born 1938 · age 88
Written about in
14 languages
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