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C. W. McCall
American singer, activist and politician (1928-2022) · United States · On the map · Musicians · Died at 93
William Dale Fries Jr. was an American commercial artist who won several Clio Awards for his advertising campaigns.
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He was also a musician remembered for his character C. W. McCall, a truck-driving country singer that he created for a series of bread commercials while working for an Omaha advertising agency as an art director. Fries performed as McCall in a series of outlaw albums and songs in the 1970s, in collaboration with co-worker Chip Davis who also founded Mannheim Steamroller.


