Al Ries
✓ Source-basedrisingAmerican advertising executive
Fame49.4
Momentum11.0
Languages13
In century#59,361
Alfred Paul Ries was an American marketing professional and author. He was the co-founder and chairman of the Atlanta-based consulting firm Ries & Ries with his partner and daughter, Laura Ries. Along with Jack Trout, Ries is credited with resurrecting the idea of "positioning" in the field of marketing.
Photos 1
Academics from United States 6
About this person
Country
United StatesCategory
Academics
Type
Academic
Status
deceased
Dates
Lived 1926 to 2022 · aged 95
Written about in
13 languages
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