# Fame.am profile — machine-readable export
# Canonical URL: https://fame.am/person/bj-rn-gulden
# Generated: 2026-08-13T19:29:15.728Z

schema: https://schema.org/Person
url: "https://fame.am/person/bj-rn-gulden"
name: "Bjørn Gulden"
slug: "bj-rn-gulden"
description: "Bjørn Gulden is a Norwegian businessman and former professional football player. Since January 2023, he has been the CEO of Adidas. Previously, he used to be the CEO of Puma and Pandora. He was Fortune's Businessperson of the Year in 2019."
tagline: "Norwegian association football player and businessperson and adidas CEO"
image: "https://commons.wikimedia.org/wiki/Special:FilePath/2023-06-26_Fussball%2C_Frauen%2C_Deutsche_Nationalmannschaft%2C_Media_Day_1DX_6470_by_Stepro.jpg?width=1200"
gender: "male"
country:
  name: "Norway"
  isoCode: "NO"
category:
  name: "Footballers"
  slug: "footballers"
profileType:
  name: "Football / Soccer Player"
  slug: "footballer"
  entityType: "https://www.wikidata.org/entity/Q937857"
birthDate: "1965-06-04"
livingStatus: "LIVING"
scores:
  popularity:           50.55
  momentum:             2.929108730339641
  historical:           7.870858666666666
  currentAttention:     0
  sourceConfidence:     65
  profileCompleteness:  85
  trendDirection:       "FALLING"
ranks:
  global:   null
  country:  null
  category: null
platforms:
  - platform:  "INSTAGRAM"
    url:       "https://www.instagram.com/bjoern_gulden/"
    handle:    "bjoern_gulden"
  - platform:  "FACEBOOK"
    url:       "https://www.facebook.com/bjoern.gulden"
    handle:    "bjoern.gulden"
  - platform:  "IMDB"
    url:       "https://www.imdb.com/name/nm8774751/"
    handle:    "nm8774751"
sources:
  - url: "https://sv.wikipedia.org/wiki/Bj%C3%B8rn_Gulden"
    title: "Bjørn Gulden"
    type:  "WIKIPEDIA"
  - url: "https://de.wikipedia.org/wiki/Bj%C3%B8rn_Gulden"
    title: "Bjørn Gulden"
    type:  "WIKIPEDIA"
  - url: "https://en.wikipedia.org/wiki/Bj%C3%B8rn_Gulden"
    title: "Bjørn Gulden"
    type:  "WIKIPEDIA"
  - url: "https://es.wikipedia.org/wiki/Bj%C3%B8rn_Gulden"
    title: "Bjørn Gulden"
    type:  "WIKIPEDIA"
  - url: "https://it.wikipedia.org/wiki/Bj%C3%B8rn_Gulden"
    title: "Bjørn Gulden"
    type:  "WIKIPEDIA"
  - url: "https://mg.wikipedia.org/wiki/Bj%C3%B8rn_Gulden"
    title: "Bjørn Gulden"
    type:  "WIKIPEDIA"
  - url: "https://no.wikipedia.org/wiki/Bj%C3%B8rn_Gulden"
    title: "Bjørn Gulden"
    type:  "WIKIPEDIA"
  - url: "https://simple.wikipedia.org/wiki/Bj%C3%B8rn_Gulden"
    title: "Bjørn Gulden"
    type:  "WIKIPEDIA"
  - url: "https://www.wikidata.org/wiki/Q370191"
    title: "Wikidata"
    type:  "WIKIDATA"
  - url: "https://www.themoviedb.org/person/5729295"
    title: "Bjørn Gulden"
    type:  "DATABASE"

# bio (long form, separated for readability)
bio: |
  Imported from discovery source: wikidata-dump