# Fame.am profile — machine-readable export
# Canonical URL: https://fame.am/person/alfred-peet
# Generated: 2026-08-13T22:29:59.822Z

schema: https://schema.org/Person
url: "https://fame.am/person/alfred-peet"
name: "Alfred Peet"
slug: "alfred-peet"
description: "Alfred H. Peet was a Dutch-American entrepreneur and the founder of Peet's Coffee & Tea in Berkeley, California, in 1966. Peet is widely credited with starting the specialty coffee revolution in the US. Among coffee historians, Peet has been called \"the Dutchman who taught America how to drink coffee.\" Peet taught his style of roasting beans to Jerry Baldwin, Zev Siegl and Gordon Bowker, who, with his blessing, took the technique to Seattle and founded Starbucks in 1971. Peet later distanced himself, however, from the Starbucks trio as they experimented with ultra-dark roasts. \"Baldwin never learned anything from me,\" Peet was later quoted as saying."
tagline: "Dutch-American businessman"
image: "https://upload.wikimedia.org/wikipedia/en/d/d2/Alfred_Peet.jpg"
gender: "male"
category:
  name: "Founders"
  slug: "founders"
profileType:
  name: "Founder"
  slug: "founder"
  entityType: "https://www.wikidata.org/entity/Q131524"
birthDate: "1920-03-10"
deathDate: "2007-08-29"
livingStatus: "DECEASED"
scores:
  popularity:           46.81
  momentum:             1.335012594458438
  historical:           6.398133333333334
  currentAttention:     0
  sourceConfidence:     39.99999999999999
  profileCompleteness:  60
  trendDirection:       "FALLING"
ranks:
  global:   null
  country:  null
  category: null
sources:
  - url: "https://zh.wikipedia.org/wiki/%E9%98%BF%E5%B0%94%E5%BC%97%E9%9B%B7%E5%BE%B7%C2%B7%E7%9A%AE%E7%89%B9"
    title: "阿尔弗雷德·皮特"
    type:  "WIKIPEDIA"
  - url: "https://arz.wikipedia.org/wiki/%D8%A7%D9%84%D9%81%D8%B1%D9%8A%D8%AF_%D9%BE%D9%8A%D8%AA"
    title: "الفريد پيت"
    type:  "WIKIPEDIA"
  - url: "https://en.wikipedia.org/wiki/Alfred_Peet"
    title: "Alfred Peet"
    type:  "WIKIPEDIA"
  - url: "https://hy.wikipedia.org/wiki/%D4%B1%D5%AC%D6%86%D6%80%D5%A5%D5%A4_%D5%93%D5%AB%D5%A9"
    title: "Ալֆրեդ Փիթ"
    type:  "WIKIPEDIA"
  - url: "https://it.wikipedia.org/wiki/Alfred_Peet"
    title: "Alfred Peet"
    type:  "WIKIPEDIA"
  - url: "https://nl.wikipedia.org/wiki/Alfred_Peet"
    title: "Alfred Peet"
    type:  "WIKIPEDIA"
  - url: "https://pl.wikipedia.org/wiki/Alfred_Peet"
    title: "Alfred Peet"
    type:  "WIKIPEDIA"
  - url: "https://www.wikidata.org/wiki/Q1971109"
    title: "Wikidata"
    type:  "WIKIDATA"

# bio (long form, separated for readability)
bio: |
  Imported from discovery source: wikidata-dump